BEE darshan part 4

1. Who is an entrepreneur?     page 328
2. a/ an individual b/ Who creates something for the first time
3. c/ is a highly driven individual/ d/ motivated by his/her own work and personal ideas.
4. Who is the common type of entrepreneur?
5. An idealist.
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7. Who originated SWOT  analysis? and when?  page 339
8. Albert S.Humphrey     in 1960
9. Expand"SWOT"
10. S= strengths   W= weaknesses O= opportunities
11. T=threats.
12. what for?
13. to identify a strategic niche that the company could exploit.
14. Does it merge with external factors?yes
15. which ones?
16. environment analysis
17. opportunities and threats in identification
18. What about internal factors?
19. a/Resources analysis b/ strengths  c/  weaknesses  identification.
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21. What is PESTLE analysis?   page 341
22. It is the technique  of environment scanning
23. Expand: Pestle
24. P= Political  E=  Economic S= Sociological
25. T= TEchnological L= legal E= Environment.
26. How long this has been in use?
27. for the past 10( ten )years
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29. page 344
30. PORTER's five forces analysis.
31. A/ Supplier power B/ Buyer power C/ competitive rivalry
32. D/ threat of substitution E/ Threat of new entity
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34. page 345
35.  What are the types of environmental scanning?
36. a/ Passive scanning/ b/ Active scanning c/ directed scanning/
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38. page 347
39. Change is an organizational reality   True
40.  The market place is an external force of change. true.